Thursday, August 29, 2019

PUMA Signs RJ Barrett to Multi-Year Deal

PUMA continues to position itself as a major player in the basketball realm with the signing of New York Knicks rookie RJ Barrett. The brand confirmed today that it has signed the third overall draft pick to a multi-year deal. To tease the announcement, PUMA unveiled a "NY hearts RJ" mural with Barrett's face. The art was later updated with PUMA's cat logo atop the heart, confirming reports of the deal. Speculation over where Barrett would land has been swirling since the former Duke Blue Devil showed up to his rookie shoot wearing PUMA's. To celebrate the signing, the Knicks rookie hit the streets of Manhattan and served up hot dogs and T-shirts to fans in attendance.