Wednesday, March 20, 2019

Nike "Give Fresh Air" Air Max Day 2019

Nike is switching things up for Air Max Day 2019. The footwear giant is deviating from its usual celebration of releasing limited edition Air Max silhouettes and is instead focusing its efforts on its new “Give Fresh Air” campaign. With the help of sneaker boutiques and local organizations, the “Give Fresh Air” project’s main goal is to stimulate sneaker culture in a way that will spark change and give back to the community. Nike patrons are encouraged to donate new and gently worn sneakers to partner retailers in the United States and Canada. The “Give Fresh Air” campaign runs from March 18th until April 13th. Check your local sneaker store for participating dates.